Privacy policy

1. Collection of Personal Information

• Identity and Contact Information: Full name, email address, phone number, shipping address, billing address, date of birth (required for purchasing age-restricted products like certain beauty items or electronics), and gender (optional, for personalized recommendations).
• Payment and Transaction Information: Credit/debit card details (processed through third-party payment processors), PayPal or other digital wallet information, bank account details (if using direct debit), order history, purchase amounts, and payment status. We do not store full credit card information on our servers—this is handled by our PCI DSS-compliant payment partners.
• Account and Profile Information: Username, password (encrypted), account preferences (e.g., communication settings, shipping defaults), wishlist items, and product reviews or ratings you submit.
• Usage and Behavioral Information: Pages you visit on our website, products you browse, search queries, click-through rates, time spent on the site, device information (model, operating system, browser type), IP address, location data (with your explicit consent, e.g., for local shipping estimates), and referral sources (how you found our website).
• Voluntarily Provided Information: Information you submit through surveys, promotional sign-ups, customer service interactions, social media engagements, or feedback forms. This may include your preferences, opinions, and photos (e.g., for product review submissions).
• Third-Party Information: Information from trusted third parties, such as shipping carriers (delivery confirmation), payment processors (fraud detection), social media platforms (if you sign up via Facebook/Google), and data analytics providers (to improve our services). We only collect this information if you have authorized the third party to share it with us.

2. Use of Personal Information

• Process, fulfill, and track your orders (e.g., confirm your purchase, arrange shipping, send delivery updates, and handle returns/exchanges).
• Manage and maintain your account (e.g., allow you to log in, update your profile, access order history, and protect your account from unauthorized access).
• Provide customer support (e.g., respond to your inquiries, resolve complaints, and address issues related to your orders or account).
• Send important communications (e.g., order confirmations, shipping notifications, account security alerts, and updates to our policies or services). These communications are non-promotional and necessary for your interaction with drapebd.com.
• Personalize your shopping experience (e.g., recommend products based on your browsing and purchase history, customize website content to your preferences, and tailor marketing messages to your interests).
• Market our products and services (e.g., send promotional emails, text messages, or social media ads about sales, new arrivals, and exclusive offers). You can opt out of these communications at any time (see Section 3: Opt-Out Policy).
• Improve our website and services (e.g., analyze user behavior to identify trends, test new features, optimize site performance, and enhance product offerings based on customer needs).
• Prevent fraud and ensure security (e.g., verify your identity, detect and block fraudulent transactions, monitor for suspicious account activity, and comply with anti-money laundering regulations).
• Comply with legal obligations (e.g., respond to court orders, subpoenas, or government inquiries; report illegal activities; and maintain records for tax and accounting purposes).
• Facilitate business transactions (e.g., share information in the event of a merger, acquisition, or asset sale, as outlined in Section 6).

3. Opt-Out Policy

3.1 Opt-Out of Promotional Communications

• Email Opt-Out: Click the “Unsubscribe” link located at the bottom of any promotional email you receive from us. Your request will be processed immediately, and you will no longer receive promotional emails within 1-2 business days. Note that you may still receive non-promotional emails (e.g., order confirmations) after unsubscribing.
• Text Message Opt-Out: If you have opted in to receive promotional text messages, reply “STOP” to any such message. You will receive a confirmation text indicating that you have been unsubscribed. Standard text message rates may apply, but there is no fee for unsubscribing.
• Direct Mail Opt-Out: Send an email to support@drapebd.com with the subject line “Opt-Out of Direct Mail” and include your full name and the mailing address you want removed from our list. We will process your request within 10 business days, and you will stop receiving direct mail within 4-6 weeks (due to printing and mailing timelines).
• Account Settings: Log in to your drapebd.com account, navigate to “Communication Preferences,” and toggle off the options for promotional emails, text messages, or direct mail. This allows you to customize your preferences in real time.

3.2 Opt-Out of the Sale of Personal Information

• Sending an email to support@drapebd.com with the subject line “Opt-Out of Personal Information Sale.”
• Including your full name, registered email address, and a clear statement that you wish to opt out of the sale of your personal information.
• We will verify your identity within 5 business days and confirm the completion of your request within 15 business days. We will not charge you for this service.

3.3 Opt-Out of Targeted Advertising

• Visiting the Digital Advertising Alliance’s Consumer Choice Page (www.aboutads.info/choices) or the Network Advertising Initiative’s Opt-Out Page (www.networkadvertising.org/choices) to opt out of ads from participating partners.
• Adjusting your browser settings to block cookies or use “Do Not Track” features. Note that blocking cookies may affect the functionality of our website.

3.4 Request to Access, Correct, or Delete Personal Information

• Access Request: Send an email to support@drapebd.com with the subject line “Request to Access Personal Information.” Include your full name, registered email address, and a copy of a government-issued ID (e.g., driver’s license) to verify your identity. We will provide you with a copy of your personal information within 30 business days. If the request is complex, we may extend this period by another 30 days and notify you of the extension.
• Correction Request: Send an email to support@drapebd.com with the subject line “Request to Correct Personal Information.” Include your full name, registered email address, the specific information that is inaccurate or incomplete, and any supporting documentation (if applicable). We will review your request and correct the information within 20 business days.
• Deletion Request: Send an email to support@drapebd.com with the subject line “Request to Delete Personal Information.” Include your full name, registered email address, and a copy of your ID for verification. We will delete your personal information within 30 business days, unless we are required by law to retain it. We will notify you once the deletion is complete or explain why we cannot delete certain information.

4. Protection of Personal Information

• Technical Security: We use Secure Sockets Layer (SSL) encryption to protect data transmitted between your device and our servers (look for the “https://” and padlock icon in your browser). We also use advanced encryption for storing sensitive information, regularly update our software and systems to patch security vulnerabilities, and use firewalls and intrusion detection systems to prevent unauthorized access.
• Administrative Security: We limit access to personal information to only those employees, contractors, and third-party service providers who need it to perform their job functions. All staff undergo regular privacy and security training, and we have strict access control policies (e.g., unique passwords, two-factor authentication for sensitive roles) in place.
• Physical Security: Our data centers and offices are secured with access controls, surveillance cameras, and alarm systems. We work only with third-party data storage providers that meet industry security standards.
• Fraud Prevention: We use fraud detection tools to monitor transactions for suspicious activity (e.g., unusual purchase amounts, multiple orders to the same address). We may verify your identity before processing high-risk orders to protect you and our business.

5. Sharing of Personal Information

• Service Providers: We share information with third-party vendors who assist us in operating our business, such as: Payment processors (e.g., PayPal, Stripe) to process your payments securely.
• Shipping carriers (e.g., UPS, FedEx, USPS) to deliver your orders and provide tracking information.
• Email and SMS service providers to send communications to you.
• Data analytics firms (e.g., Google Analytics) to analyze user behavior and improve our website.
• Customer service platforms to manage your inquiries efficiently.

6. Retention of Personal Information

• Order and transaction information: Retained for 7 years to comply with tax and accounting requirements and to handle potential returns or disputes.
• Account information: Retained for as long as your account is active. If your account is inactive for 24 consecutive months, we may deactivate it and anonymize your information (so it no longer identifies you) or delete it, unless we are required by law to retain it.
• Promotional information: Retained until you opt out of promotional communications or your information is no longer relevant for marketing purposes.
• Customer service records: Retained for 3 years to ensure we can address any follow-up inquiries or complaints.

7. Changes to the Privacy Policy

8. Children’s Privacy

9. Contact Information for Privacy Issues